being a fiduciary is the highest standard of care
According to the Securities and Exchange Commission, which regulates registered investment advisors as fiduciaries, the fiduciary duty entails:
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Acting with undivided loyalty and utmost good faith
- Providing full and fair disclosure of all material facts, defined as those which “a reasonable investor would consider to be important”
- Not misleading clients
- Avoiding conflicts of interest (such as when the advisor profits more if a client uses one investment instead of another or trades frequently) and disclosing any potential conflicts of interest
- Not using a client’s assets for the advisor’s own benefit or the benefit of other clients
Investment advisory services offered through Gibbs Wealth Management, a Registered Investment Advisor in the state of Georgia. Insurance products and services offered through Gibbs Financial Group. GWM and GFG are affiliated companies.